Choosing the Right Trade Show Display Accessories

Display accessories are essential components of a trade show. Whether you want to add functionality to your booth or you want to make it more attractive, you simply cannot do without display accessories. However, an overabundance of accessories is not good either; your booth will look like a retail store. So here are some suggestions on what trade show materials and display accessories to choose.

  • Pop-up displays

Pop-up displays can be used either as an integral part of the booth or as an enhancement to the booth. Regardless of the way pop-up displays are used, they can help you make the desired impact and boost your sales. Pop-up displays are available in many different sizes, ranging from 5 inches to over 20 inches. You can even convert the case of the bigger ones into a podium if you like. When choosing pop-up displays for your booth, you should take into consideration the size of your booth and the purpose of the display.

  • Banner stands

Banners are an essential part of a trade show. They play a significant role in attracting visitors to your booth and converting visitors into prospective customers. But for banners to do their job, you need good, strong banner stands to hold them aloft. Banner stands offer the cheapest way to present your trade show graphics. The most widely use banner stand is the retractable banner. Double-sided and triple-sided banners are also popular.

  • Pop-up lightboxes

Lighting plays a crucial role in how visitors view your trade show booth. When there are brightly lit objects everywhere, people tend to give poorly lit displays a deliberate pass. Pop-up lightboxes provide a great way to light your booth up. Not only do these lights make your displays more visible, they also make them more visually attractive. You can use pop-up lightboxes to light up a single display panel or multiple display panels simultaneously. You adjust the brightness of the lights and also choose from a number of different colors.

  • Flags

Flags provide a great way to promote your brand. You can use flags in your trade show booth and outside the exhibition hall. Wherever they are, they are sure to attract people’s attention. Flags can be rectangular, square, triangular, and tear-drop shaped. Flags can have text and images printed on them. They are brightly colored, which makes them visible.

  • Tabletop panel displays

Tabletop panel displays are the least expensive displays for trade shows. They are easy to set up and equally easy to remove. They are available in sizes ranging from 4 feet to 6 feet and above.

  • Literature display rack

Literature display racks are great for displaying brochures, booklets, leaflets, and flyers. Usually available as a tower, they take up less horizontal space and offer a convenient way to display and retrieve trade show literature. You can place these racks on a table or a stand or anywhere people can easily reach them.

  • Lights for displays and banners

Your displays and banners will lose their luster in the absence of proper lighting. You can use a variety of lights to illuminate your displays and banners, such as LED lights, halogen lights, and spotlights.

When choosing trade show materials, always go for quality. Low-quality products can let you down at the most crucial moment, such as when you are giving visitors a demonstration. High-quality products last for several years, and you can use them in many trade shows.

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